Technical Marketing

We provide services to market and drive adoption of Cloud, BigData, IoT and Mobile technologies.

Market Research

  • Customer needs analysis, market and competitive intelligence

Product Messaging and Positioning

  • Build effective technical value propositions and messaging for internal and external audiences

Solutions Showcases

  • Real-world solutions demonstrating business value through creative storytelling and great technology

Customer Experience Programs

  • Build and manage customer experience programs designed to drive product awareness, trial and adoption

Field Enablement

  • Technical sales tools, Insider programs, Community management, Field and Partner readiness